Toothbrutheth Salesman
The hare-lipped toothbrush salesman came in to his manager’s office to give a report on his first week at
work.
“Well, how’d you do?” asks the manager.
“Well, thir, I thold two toothbrutheth,” replied the salesman.
“Two!” shouted the manager. “You’re never going to make a living that way.”
“Well, thir, I don’t know what to do – people jutht won’t buy my toothbrutheth.”
The manager thought for a moment and said, “Sounds to me like you need a gimmick.”
The salesman asked, “Whath a geemick?”
The manager explained, “A gimmick is something you use to entice, excite and motivate your customer about
your product or service… a jingle, a slogan – something to make your customer
feel a need for your product or service.”
The salesman said, “Hmmm, I gueth I’ll have to get me a geemick.”
…
The salesman returns at the end of the next week to give his report.
The manager asks, “Well son, how’d you do this week?”
The salesman beamed, “Well thir, I thold 186,743 toothbrutheth.”
The manager leapt up, “My gosh, what did you do?”
“I took your advith and got me a geemick,” said the salesman.
The manager, excited now, said, “Well out with it son. What’s your gimmick? We need to pass this on to the
rest of the staff. We’ll make millions!”
The salesman said, “Well, thir, I found me a real bithy thtreet corner and I thet up a table and a chair.
On the table I put out thum chipth and dip. People would come up to the corner
waiting to croth the thtreet and I would thay, ‘Hey, while you’re waiting, how
about thum chipth and dip?’ They would thay, ‘Thure!’ Then they would take a
chip, get ‘em thum dip and thtart to eat it. Then they would say, ‘Hey, thith
dip tathteth like thit!’ and thtart throwing up. I would say, ‘It ith thit…’
“’Want to buy a toothbruth?”’