Working For Retirement

Long-term marketing plan to get back to square one


A boat docked in a tiny Mexican village. The American tourist standing nearby complimented the Mexican fisherman on the quality of his fish and asked how long it took him to catch them.

“Not very long,” answered the Mexican.

“But then, why didn’t you stay out longer and catch more?” asked the American.

The Mexican explained that his small catch was sufficient to meet his needs and those of his family.

The American asked, “But what do you do with the rest of your time?”

“I sleep late, fish a little, play with my children, and take a siesta with my wife. In the evenings, I go into the village to see my friends, have a few drinks, play the guitar, and sing a few songs… I have a full life.”

The American interrupted, “I’d like to give you some advice. I’m a manager with GE, have an MBA from Harvard and I can help you! If you start fishing longer every day, you can then sell the extra fish you catch. With the extra revenue, you can buy a bigger boat. With the extra money the larger boat will bring, you can buy a second one and a third one and so on until you have an entire fleet of trawlers. Instead of selling your fish to a middle man, you can negotiate directly with the processing plants and maybe even open your own plant. You can then leave this little village and move to Mexico City, Los Angeles, or even New York City! From there you can direct your huge enterprise.”

“How long would that take?” asked the Mexican.

“Twenty, perhaps twenty-five years,” replied the American.

“And after that?”

“Afterwards? That’s when it gets really interesting,” answered the American, laughing. “When your business gets really big, you can start selling stocks and make millions!”

“Millions? Really? And after that?”

“After that you’ll be able to retire, live in a tiny village near the coast, sleep late, play with your children, catch a few fish, take a siesta with your wife, and spend your evenings drinking, playing the guitar, and enjoying your friends!”




see also   Business  &  Retirement  Sections
Business School Basics
Formula For Success - MBA 101
Where Business Meets IT

 

Lighthouse Safety

First Signs Of Spring

Easter Sepulcher

Back-lash

Find 11 Faces

Redneck Electric Pool

Hokey Pokey Addict

Tired Of Snow

Moving Dot Illusion

Lehman Brothers Protest

Crowd Surfing - Expert Level

Pipeline Protesters

Live Long Street

Car Trolley Transportation

Gone To The Dogs

Inside Outside Thinking

German Efficiency

Cutting Trees Above Powerlines

Perfect Pizza

Fridge Support

Full list of creditsFacebookTwitterDiggStumbleUponDelicious

18-Apr-2019