Pepsi Well Played

The only risk of failure is promotion. - Scott Adams

I try to figure out the marketing puzzle. - Nelson Peltz

Advertising Executive: Yessir, nosir, ulcer - Daffynitions joe-ks.com

By listening, marketing will re-learn how to talk. - David Weinberger

Marketing strategy is a lot like military strategy. - Liddell Hart

Marketing isn't magic. There is a science to it. - Dan Zarrella

Panic is not an effective long-term organizing strategy. - Starhawk

Early to bed, early to rise, work like hell and advertise. - Ted Turner

After Rossini dies, who will there be to promote his music? - Richard Wagner

Give them quality. That's the best kind of advertising. - Milton Hershey

The most dangerous strategy is to jump a chasm in two leaps. - Benjamin Disraeli

I'm not addicted to coke, I just love the way it smells. - Richard Pryor

Advertising is the rattling of a stick inside a swill-bucket. - George Orwell

No great marketing decision was ever made on quantitative data. - John Sculley

Marketing and innovation are the two chief functions of business. - Peter F Drucker

Increasingly, the mass marketing is turning into a mass of niches. - Chris Anderson

Marketing is far too important to leave to the marketing department. - David Packard

What can you do to promote world peace? Go home and love your family. - Mother Teresa

Advertising has annihilated the power of the most powerful adjectives. - Paul Valery

Don't be afraid to get creative and experiment with your marketing. - Mike Volpe

The best time management strategy: don't find the time, find the why. - Chris Guillebeau

I wanted to promote skateboarding as much as possible through different media. - Tony Hawk

Marketing is trying to figure out what people want so you can give it to them. - Shelly Lazarus

Epitaph: A belated advertisement for a line of goods that has been discontinued. - Irvin S Cobb

We have always said that advertising is just the icing on the cake. It is not the cake. - Meg Whitman

Half the money I spend on advertising is wasted; the trouble is, I don't know which half. - John Wannamaker

Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for. - Christine Comaford-Lynch

Advertising promotes the divine discontent which makes people strive to improve their economic status. - Ralph Butler

Advertising is the modern substitute for argument; its function is to make the worse appear the better. - George Santayana

I love to go to a movie, get a Diet Coke and a barrel of popcorn, and sit there with my kids and watch a film. - William Shatner

You always buy familiar names, the ones you recognize; that's why the adman always claims it pays to advertise. - Unknown

Word-of-mouth marketing has always been important. Today, it's more important than ever because of the Internet. - Newt Barrett

The basis of our partnership strategy and our partnership approach: We build the social technology. They provide the music. - Mark Zuckerberg

I used to advertise my loyalty and I don't believe there is a single person I loved that I didn't eventually betray. - Albert Camus

Understand the key factors in the math behind viral marketing, and use those to figure out what it takes to get viral growth. - David Skok

Instead of one-way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it. - David M. Scott

Search, a marketing method that didn't exist a decade ago, provides the most efficient and inexpensive way for businesses to find leads. - John Battelle

Good content should be at the heart of your strategy, but it is equally important to keep the display context of that content in mind as well. - Tim Frick

Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't need to advertise it. - Will Rogers

The biggest risk is not taking any risk. In a world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks. - Mark Zuckerberg