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Colgate Advertising Campaign

Can you spot the spot that needs attention?

Colgate has created a very ingenious advertising campaign to promote their dental floss...
Colgate Advertising Campaign thanks to Wayne Nowazek

Promoting dental floss with strings attached

Colgate Advertising Campaign thanks to Wayne Nowazek

Colgate Advertising Campaign thanks to Wayne Nowazek

Now that you’ve had time to observe the images, in the first one you’ll notice that she has one finger too many in her hand. In the second one, a phantom arm is floating above his shoulder, and in the third one the man has only one ear. The campaign attained its purpose, because it proved that food that remains on your teeth draws more attention than any physical defect...

QuotaBills
Teeth are always in style. - Dr. Seuss

Never floss with a stranger. - Joan Rivers

I try to figure out the marketing puzzle. - Nelson Peltz

You campaign in poetry; you govern in prose. - Mario Cuomo

Life is short. Smile while you still have teeth. - Unknown

By listening, marketing will re-learn how to talk. - David Weinberger

Marketing strategy is a lot like military strategy. - Liddell Hart

Marketing isn't magic. There is a science to it. - Dan Zarrella

The Golden Rule has no place in a political campaign. - John J Ingalls

Most every dental school has discount dental services. - Matthew Lesko

Even pearls are dark before the whiteness of his teeth. - William R. Alger

Content is the atomic particle of all digital marketing. - Rebecca Lieb

Trips to the dentist - I like to postpone that kind of thing. - Johnny Depp

Every tooth in a man's head is more valuable than a diamond. - Miguel de Cervantes

If I'm feeling really wild I don't floss before bedtime. - Judith Viorst

Marketing and innovation are the two chief functions of business. - Peter F Drucker

Increasingly, the mass marketing is turning into a mass of niches. - Chris Anderson

The last thing my kids ever did to earn money was lose their baby teeth. - Phyllis Diller

Too many of today's children have straight teeth and crooked morals. - Unknown

A man loses his illusions first, his teeth second, and his follies last. - Helen Rowland

You know you're getting old if you have more fingers than real teeth. - Rodney Dangerfield

Once the toothpaste is out of the tube, it is awfully hard to get it back in. - H.R. Haldeman

I wanted to study to be a dental hygienist, marry a rich dentist, and hang it up. - Vicki Lawrence

The grinding of the intellect is for most people as painful as a dentist's drill. - Leonard Woolf

If suffering brought wisdom, the dentist's office would be full of luminous ideas. - Mason Cooley

A man begins cutting his wisdom teeth the first time he bites off more than he can chew. - Herb Caen

Good marketing makes the company look smart. Great marketing makes the customer feel smart. - Joe Chernov

Dentist: a prestidigitator who, putting metal into your mouth, pulls coin out of your pocket. - Ambrose Bierce

If a tie is like kissing your sister, losing is like kissing your grandmother with her teeth out. - George Brett

Some tortures are physical
And some are mental,
But the one that is both
is dental. - Ogden Nash

Some old women and men grow bitter with age. The more their teeth drop out, the more biting they get. - George D. Prentice

It is guaranteed to put all teeth on edge, including George Washington's, wherever they might be. - Vincent Canby

Many of us are at the 'metallic' age - gold in our teeth, silver in our hair, and lead in our pants. - Unknown

The hardest thing about any political campaign is how to win without proving that you are unworthy of winning. - Theodor Adorno

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. - Peter F Drucker

Understand the key factors in the math behind viral marketing, and use those to figure out what it takes to get viral growth. - David Skok

It's a funny relationship that makeup artists have. I always feel kind of like a dentist. People look at me and think of pain. - Rick Baker

Sometimes, giving up your privacy is a little like going to the dentist and we have let him have access that no one's ever had. - Tom Petty

Politics is the gentle art of getting votes from the poor and campaign funds from the rich, by promising to protect each from the other. - Oscar Ameringer

I have respect for Senator McCain. I used to like him a lot. I supported him. I raised a lot of money for his campaign against President Obama. - Donald Trump


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